What do you have to offer that no one else can? What makes you so special that I NEED to work with you vs. your competitors? What is your target audience struggling with right now? What is the solution you created to help your target audience?#1 We already know our...
There is a lot of talk about finding your purpose or your WHY in marketing. We are all in business for a reason. IF you are solely in business to MAKE money, while a worthy goal, people are going to feel that and you probably won’t have many customers. IF you...
